◈ About

Built by someone who's actually felt a stockout.

StockoutRadar isn't a faceless platform. It's built by a data analyst who spent 18 years running high-volume commercial operations — where running out of stock wasn't an abstraction on a dashboard, it was a problem you fixed before service.

Why this exists

The gap between knowing a ship is late and knowing what it costs you.

Most supply-chain tools show you where a vessel is. Almost none translate that into the only thing an operator actually cares about: which product runs out, and when. That translation — from a delay into a dated, specific stockout risk against your own stock — is exactly the kind of "make the data answer a real decision" problem I've spent my career on.

When the Strait of Hormuz disruption sent Gulf cargo around the Cape and inbound shipments started landing in unpredictable waves, that gap stopped being theoretical for importers. StockoutRadar exists to close it: live tracking, tied to your stock, surfacing the stockout before it happens — running entirely inside your own environment.

Who's behind it
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Elia Lanz

Founder · Data Analyst

I'm a Melbourne-based data analyst focused on turning messy operational data into clear, decision-ready dashboards — and founder of Skynet World Trade (registered Australian business, ABN held).

Before analytics, I spent 18 years in high-pressure commercial operations, including Corporate Chef roles at JP Morgan Sydney and the Melbourne Convention & Exhibition Centre — environments where cost, inventory and margin discipline weren't optional. That's where I learned what a stockout actually costs, long before I learned to model it.

For the last six years I've also run my own multi-store eCommerce operation, managing campaign analytics and performance data end-to-end across Meta, Google, TikTok and Taboola — real money, real decisions, real consequences when the data was wrong.

The foundation

Commercial judgement, not just charts.

Tools are learnable. The instinct for what a number means to a business — read from years of managing cost, labour and inventory under pressure — is the harder part, and it's what shapes how StockoutRadar decides what to flag first.

18 yrs
Commercial operations — cost, inventory & margin management under pressure
6 yrs
Running own eCommerce business — performance data & decisions end-to-end
Full stack
SQL · Python · Power BI · Tableau · data pipelines & validation
SQL · PostgreSQL / SQL Server
Python · pandas, EDA, pipelines
Power BI · DAX, dashboards
Tableau
Data cleaning & validation
BigQuery
How we build
A dashboard doesn't need to be complicated to be useful. It needs to answer the right question fast: what should you check first this week? That's the principle behind everything in StockoutRadar.

Honest about where we are: StockoutRadar is a new product, built by a small, hands-on team. For our first foundation clients that's the advantage — you get our direct attention, the system built around your real operation, and a commitment to keep working it until it runs correctly on your data. No layers, no ticket queue, no offshore support desk. Just the people who built it, making sure it works for you.

Get in touch

Want to talk it through?

A 15-minute call is enough to know if it fits your operation.

Book a 15-min call